Puddle Wonderful, a very talented husband and wife team working in creative writing and video, presented a unique need in their logo. It had to capture their unique vision and method of communications.

GTD, inspired by the "favorite line of poetry" from the owners, sought to find their uniqueness, in an artistic image which captures their special vision. The "pen to paper," floating on the "puddle of water" seemed the only appropriate answer. Critical elements are: pen dividing and yet holding the name together; the bend of the paper; the ripples on the water surrounding the paper and framing and supporting all above it.